Gadgets 360 : Bharti and SoftBank joint venture Hike Messenger, an instant messaging platform, on Monday launched a Hindi News feed in its app after seeing 100 million views of English news stories per week.
The Hindi News feed will allow users to access nuggets of news reports across sports, entertainment, politics, technology, and other categories.
"We're thrilled to launch Hindi News platform for our users. We have carefully studied content consumption patterns of our user base and hike being an Indian app, we are happy that now our users can read news in Hindi. Users can switch between Hindi and English news by tapping a button. We believe this is a step forward as we embark on our journey to bring India online in a locally relevant way," said Kavin Bharti Mittal, founder of Hike.Click Here To Read More.
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