TechCrunch : China is already Apple’s largest market for app downloads and the company hopes consumers will be just as eager to try out Apple Music. The streaming music service launched there today, along with iTunes Movies and iBooks.
After a three-month trial membership, Apple Music will cost 10 RMB per month, or about $1.60, which means it is the same price as a premium membership on Tencent’s QQ Music. The service will also be available for Android (which holds a 70 percent market share in China) later this fall.
Apple Music’s competitors in China already include services from Tencent, Baidu, and Netease, but all face the challenge of convincing listeners who have spent years downloading pirated music that on-demand streaming is a more attractive alternative.
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